AUTOMATION
Turn Your Methodology Into A Product
Design the study, lock the methodology, and mark the slots others fill. From then on, running it is as simple as dropping in the next set of packs, ads or concepts.
Build Once, The Rest Is Just Stimuli
01. Build The Study
Methodology, logic, quotas and analysis, designed once and locked.
02. Mark The Slots
Identify the stimuli and variables that other people will fill in.
03. Share The Blueprint
Hand it to your team, or to a client, as a study they can run themselves.
04. They Drop In Their Stimuli
New packs, new creative, new concepts. The method does not move.
05. It Runs And Reports Itself
Fieldwork, analysis and reporting happen without rebuilding anything.
Three Ways To Run It
Re-Run It Yourself
Waves and trackers from one blueprint. Every quarter, the results just update themselves.
Your House Methodology
Anyone on the team can launch the same rigorous study, consistently, with no rebuilding and no drift.
A Self-Serve Product For Clients
Hand it over. They bring the stimuli, you deliver the insight. Your study, on demand.
Blueprints In The Wild
The methodologies teams package most: build once, sell many.
Pack Test
The client uploads their pack designs and gets appeal, uniqueness, shelf standout and shopper verbatims. They bring pack images, they get a scored report.
Ad Test
The client drops in a new creative and gets attention, emotion, recall and intent, plus the why from AI interviews. They bring a video or image, they get a creative scorecard.
Brand Tracker
A locked wave design the client re-runs each quarter, with trends updating automatically and census-representative quotas. They bring the wave, they get updated trends.
Concept Screen
The client pastes in new concepts and gets a ranked, significance-tested read to decide what advances. They bring concepts, they get a ranked shortlist.
Package It Once, Sell It Many Times
See how a blueprint turns your best methodology into a product your clients run themselves.