THE RIWI PLATFORM

One Platform To Unlock The Truth Gap Between What Consumers Say And What They Actually Do

RIWI combines explicit and implicit research methods, global verified audience access, and built-in respondent verification, all under one login, no convoluted tech-stack required.

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How It Works

Everything You Need, In One Integrated Platform

Each module is powerful alone. Together, they form the industry's only end-to-end research intelligence stack.

Log in once and access the modules you need, from building and running studies, to sourcing and verifying your audience. No integrations to manage, no separate vendor relationships, no data cleaning after the fact. The platform is built to grow with you: start with one module and activate more as your research needs expand.

Insight Platform

Effortlessly mix explicit + implicit research methods. Design and build your study engine for holistic insight into ad performance, brand loyalty, product experience, and more.

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Audience

Find quality respondents fast. Tap into verified human audiences across 200+ countries, connect with hard-to-reach populations anonymously, or target specialized groups in a couple of clicks.

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VERIFY

VerifyHuman

Trust your results and streamline analysis with pre-survey respondent verification. 100% human respondents guaranteed, no bots, survey farms, duplicate and fraudulent respondents, or synthetic sample.

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Self-service platform

The Insight Platform: Explicit + Implicit Research

Program studies, collect System 1 and System 2 signals, and synthesize results, all on one Platform.

Traditional surveys capture only System 2 thinking, the considered, deliberate answers people give when they know they're being watched. The Insight Platform layers in System 1 via RIWI's non-conscious methods, so you see the instinctive reactions that actually drive behaviour alongside the explicit feedback.

What's Inside

  • Surveys: explicit feedback at scale across any audience source
  • Non-conscious methods: eye-tracking, emotion / facial coding, IAT, biometric, sensory
  • AI Research Agents: analysis and synthesis across explicit + implicit signals
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AUDIENCE Access

The Audience Module: Verified Humans, 229+ Countries & Regions

Specialized respondents, broad open-web reach, or persistent API delivery, pick the mode that fits the study.

Need to co-create with specialized respondents? Tune into social-media sentiment? Or test concepts across geographies? RIWI's verified-human base and proprietary collection methodologies put them all in one place. No multi-vendor management, no compromising scale for simplicity.

Three Ways To Access

  • Respondent Marketplace: programmatic scale across 53 countries with guaranteed human respondents
  • RIWI Communities: mixed-methods sampling, deeply profiled and specialized audiences
  • Random Domain Intercept Technology (RDIT): large samples of broad, randomized human opinion without panel bias, using RIWI's patented technology
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DATA Quality

VerifyHuman: Confirm Respondents Before They Enter Your Study

Baked into every RIWI study by default. Available as a standalone DIY product for teams running on other panels.

Most platforms clean bad data after a study has concluded. VerifyHuman works differently, confirming respondents are real humans before they enter your study. The result is data you can trust from the first response, not after a quality check that still leaves doubt.

Traditional defenses weren't built for AI-era fraud. We built VerifyHuman into the Audience module and the Insight Engine by default, and exposed it as a standalone DIY product for research teams running on other platforms.

Capabilities

  • Bot & fraud detection: automated responses, click farms, VPN-masked entries flagged before they begin a study
  • Liveness verification: confirms a real human is actively present at the point of response
  • Deduplication: prevents the same respondent completing multiple times across studies, panels, and time periods
  • Platform-agnostic: use VerifyHuman as a standalone tool on any survey platform
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READY?

Ready To Close The Truth Gap?

Join innovation-first brands making decisions on what consumers actually do, not just what they say.

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